Book Marketing Network

The network for book authors and publishers

Michelle Dunn

Mosquito Marketing for Authors

Information

Mosquito Marketing for Authors

Mosquito Marketing for Authors will be an inspirational, practical guide for writers, self publishers, business people and those who would like to write and make a living.

Website: http://www.michelledunn/mmblog
Members: 3
Latest Activity: Dec 8

What is Mosquito Marketing?

Marketing. It’s a necessary, career altering technique that authors must know and most do not. What can an author do to create a “buzz” about themselves, their book and be successful?

They can turn to their bookshelves and thumb through their well-worn copies of Mosquito Marketing for Authors.

This book tells you how to create and maintain a buzz that cannot be repelled.

It’s filled to the brim with 10 years worth of tried and proven documented free and low cost marketing techniques, encouraging tips from marketing gurus and other successful authors. This book tells you how to create and maintain a buzz that cannot be repelled.

Mosquito Marketing for Authors will be an inspirational, practical guide for writers, self publishers, business people and those who would like to write and make a living.
What will you learn from my Mosquito Marketing Series

* How marketing affects authors
* What is marketing?
* What authors need to know about marketing
* What is publicity?
* What is a marketing plan?
* Dos & don’ts of marketing plans
* What is my Niche?
* What is my genre?
* What is my brand?
* How do I find my target audience?
* Marketing Off line
* How and when to write a Press Release
* Creating a media or press list
* Tying into national news
* Articles for pay and promotion
* Selling outside of the bookstore
* Book Expo of America – is it worth attending?
* Marketing Online
* Preparing your websites text – How to GRAB your visitors attention!
* Search Engine Optimization
* What can you do for your website visitors?
* Exchange relevant links
* Using newsletters & E-zines
* Amazon as a marketing tool
* Your most powerful marketing tool - Networking
* Think Global, Start Local
* Internet communities
* Getting reviews
* Using Blogs to promote your business
* What is Direct Mail?
* Making yourself Stand Out
* Should you advertise?
* What is a Press Kit?
* And so much more I just can’t list it all here!

Contributing Authors

Dan Poynter – If you have researched marketing at all, Dan needs no introduction. One of my favorite author’s who has always been gracious enough to share information, he has produced more than 76 books so far. When I published my first book I used Dan’s best seller The Self-Publishing Manual to guide me and still use it today. Dan has received awards for his work and is a past vice-president of PMA.

Dan Poynter’s seminars have been featured on CNN, his books have been pictured in The Wall Street Journal, and his story has been told in U.S. News & World Report. The media comes to him because he is the leading authority in book marketing, promoting and distributing and I couldn’t agree more.

John Kremer - Editor, Book Marketing Update and author of the wildly popular 1001 Ways to Market Your Books. I have used John’s book for years and if you have read it you know what I mean when I say, it is a must have. If you are into book marketing, selling your books, book publishing, self-publishing, book promotion, free publicity, e-publishing, selling e-books, print-on-demand, POD publishing, writing books, internet marketing, online book publishing, website promotions, writing novels, or promoting books — and you want some free information and resources to help you sell books.

Penny C. Sansevieri is the CEO and founder of Author Marketing Experts, Inc. Turning Authors into Success Stories. Penny is a best-selling author and internationally recognized book marketing and media relations expert. Her company is one of the leaders in the publishing industry and has developed some of the most cutting-edge book marketing campaigns. Her company researched, developed and implemented the first comprehensive Internet publicity campaign called The Virtual Author Tour™.

Stephanie Chandler – A small business expert, author, freelance writer and skilled public speaker. Stephanie is the founder of www.BusinessInfoGuide.com , a directory of free resources for entrepreneurs. She is also the owner of Book Lovers Bookstore in Sacramento, CA.

Kathleen Gage – The “Street Smarts Speaker” and author of the Amazon.com best seller “The Law of Achievement” , Kathleen is a marketing, promotions and success author.

Nikki Leigh – Author and owner of The Readers Station, a place to learn more about books and the authors who write them. Offering articles, contests and a book promotion forum.

Carolyn Howard-Johnson - Author,THE FRUGAL BOOK PROMOTER: HOW TO DO WHAT YOUR PUBLISHER WON'T; Winner USA Book News' "Best Professional Book 2004"and Book Publicists of Southern California's Irwin Award.

Discussion Forum

Michelle Dunn

Marketing in a bad economy

What are you finding the most challenging while marketing in this economy? What marketing techniques are working the best for you in this down economy?

Tagged: economy, marketing, author, book

Started by Michelle Dunn Oct 25.

Comment Wall

Comment

You need to be a member of Mosquito Marketing for Authors to add comments!

Eliza Earsman Comment by Eliza Earsman on December 8, 2009 at 1:00pm
Michelle,

Is this you?

RevuGuru
http://www.amazon.com/shops/michelle16343


We ask because two books sent for REVIEW/interview have almost immediately been posted FOR SALE on that site. Both are being advertised as NEW therefore are unopened, unread and unreviewed.

I'm sure you can understand why this evokes queries about professional ethics!

Requests to you for clarification have so far gone unanswered. We hope you can find time to answer because going public is not something I necessarily want to put you through.

Thanks.

Eliza.
www.elizaearsman.com
Eliza Earsman Comment by Eliza Earsman on December 5, 2009 at 1:21pm
Michelle,

Is this you?

RevuGuru
http://www.amazon.com/shops/michelle16343


Reply and clarification appreciated - hopefully swiftly.

Thanks.

Eliza.
www.elizaearsman.com
Eliza Earsman Comment by Eliza Earsman on November 9, 2009 at 7:30am
Michelle,

Sent today to the address given.

Your help is appreciated. Thanks.

Eliza
www.elizaearsman.com
Michelle Dunn Comment by Michelle Dunn on November 9, 2009 at 5:43am
Thanks Eliza,
My address is:
Michelle Dunn
PO Box 40
Plymouth, NH 03264
Eliza Earsman Comment by Eliza Earsman on November 9, 2009 at 4:42am
Michelle,

Thanks for your reply.

I will send free a copy of each of the two new books on www.elizaearsman.com but I need your mailing address. They will be posted from the USA so allow a few days for delivery.

After reading simply send interview questions and I will reply.

Example:
http://yvonneperry.blogspot.com/2009/09/interview-with-author-eliza-earsman.html

Since the nonfiction details affect us all I am keen to get as much awareness as possible - not for money, but for public recognition of the facts.

I look forward to hearing from you.

Eliza.
Michelle Dunn Comment by Michelle Dunn on November 8, 2009 at 3:22am
Eliza,
I would be interested in an interview, please let me know how to be considered. Good post on queries.
Eliza Earsman Comment by Eliza Earsman on November 6, 2009 at 4:29pm
Please see 'Author Spotlight' on http://abookinside.blogspot.com - scroll down the left hand side.

These details affect us all! Please help raise international awareness.

Articles/author interviews etc on request.

With very best wishes - and have a great day.

Eliza.
www.elizaearsman.com
Michelle Dunn Comment by Michelle Dunn on October 29, 2009 at 6:30am
Eliza,
Good luck with that, be sure to let us know your results.
Eliza Earsman Comment by Eliza Earsman on October 28, 2009 at 4:55pm
The books on my site www.elizaearsman.com are authenticated and urgent – see e.g. PRESS RELEASE and UNEDITED author interview.

The details in these books affect us all!

Would you be prepared to take some of these books (20+ copies) when you attend Book Fairs/Expos/garden parties etc? Would you be prepared approach your local bookstores? In short would you like to earn 50% commission? The books are mailed from the US. so at this time the request is to the USA/Canada.

The books have supporting material e.g. www.elizaearsman.com and good search engine results/author interviews. The PRESS RELEASE for example can be printed/photocopied and inserted before the first pages. FLIERS can be sent by MS Word doc. and printed.

*Days of Elijah (Revised and Expanded): A True Story is presently No. 15 of the Top 50 non-fiction books via Black Christian Independent Booksellers*.

If you are interested please get back to me. Payment can be made AFTER sale/s.

I look forward to hearing from you. Remember: 50% is a large whack.

Have a great day.

Eliza.
http://www.elizaearsman.com/images/News_PressRelease.pdf
Michelle Dunn Comment by Michelle Dunn on October 27, 2009 at 4:46am
Alba,
It is more of description of my new book Mosquito Marketing for authors, but feel free to post it on your website, just give me credit and a link to my website. Thank you!
 

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Michelle Dunn Alba Henderson
 
 

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