Wide Distribution of Promotional Bookmarks

[G.H. Monroe]

There are numerous companies that print custom promotional bookmarks. It occurs to me that a custom bookmark is the ideal promotional item for authors to distribute. An inexpensive little bookmark is an item that a buyer of books (the very items we are selling) would find very useful. Better yet, they can always use more than one bookmark.

Furthermore, I have read that advertising researchers have determined that a customer needs on average, seven exposures to your ad before they make a decision to buy. The people who receive promotional bookmarks are exposed to your message when they first receive your bookmark and then again every time they pick up and reopen a book in which your bookmark keeps a page marked. You can get your seven exposures for the cost of one little promotional bookmark.

Now further imagine you are a part of an alliance of independent authors (like you are here) where every author has 500 of their own promotional bookmarks and five of us get together and exchange stacks of 50, 75 or 100 promotional bookmarks with each other through a central point person.

The central point person creates stacks containing everyone's bookmarks. He returns one mixed stack of bookmarks to each author. Then each author takes their stack of these bookmarks to his or her local library and leaves them for library readers to pick up for free, Now instead of marketing in your own isolated area, you are distributing promotional materials in many different locations.

What are everyone's thoughts on this?

Click the Attachment named WABDMap.jpg below to see where your bookmarks will be distributed if you join, check the map often, we hope to see if change often. If you join ... YOU will change the map!

If you are interested and either want more info or want to be involved E-Mail me.

[C.B. Smith]

I agree, it is an "odd duck" in the library trade. So forward we go, simply wanting to see sales from places that we might otherwise not have seen them. Your generously shared bookmark distribution model is a fantastic way to join forces in our collective quest to be seen by as many eyeballs as possible in as many places as possible. So my particular library situation may indeed be unique, or not. At any rate, it would be remiss of me to not thank you for your generosity of spirit. Please keep us posted of the bookmark collection point details as they surface. And if there is anything I can do to assist you, please let me know.

[Jo Linsdell]

Why stop at libraries? Most bookshops would be happy to put them on their counters. If there is a way to get them mailed by ordering on the internet I'd be interested to be part of the project (I live in Rome, Italy- sending packs would cost too much).

[SusieSunshine]

Again, how do we join this endeavor and what are the particulars? Do you know yet? What is the time frame for having the bookmarks available and to whom?

Thank you!

[G.H. Monroe]

Susie, I posted a comment on your wall and sent you a friend request. I'm trying to gather all the authors and towns so I can update the map. You have not missed the "get in" point. I look forward to having you in the group.

Anyone who wants in, send me a friend request. When I approve it, send me a message with your name and town so I can update the map and send you a message and get your info and give you any further details that you might require.

[SusieSunshine]

Ahhh I see the friend request now. I am not usually here unless I receive a notice in my inbox. Thank you for the info!!!

[MJ Allaire]

Hi there. I'm a YA fantasy author and live in Uncasville, Connecticut. I have bookmarks for each of the books I currently have published and am interested in taking part in this if there's still time to join.

Nice to meet everyone and happy reading AND writing!!

MJ Allaire
www.mjallaire.com
www.myspace.com/mjallaire

[G.H. Monroe]

We are up to nine locations; seven authors, and 2 friends of authors. Check out the map (attachment named WABDMap.jpg) and see where your bookmarks could land if we get full participation.

[Debra]

Hello Authors and Book Lovers,
My name is Debra Owsley and I am the owner and creator of Simply Said Reading Accessories www.simply-said.net. I create by hand a full line of bookmarks, and book thongs, for book lovers. As an avid reader myself, I have designed this line with us in mind. They come in many categories, such as motivational, provocative, wit and wisdom, I love my pet, and a children’s line and more.
During this holiday season what would more perfect and fitting to give your fans and fellow book lovers? They also are great gifts for teachers, your children’s classmates, your church congregation, your co-workers, or and one else you want to give a thoughtful and useful, inexpensive gift to for the holidays. If you have a lot of people to buy for, you can buy assorted packages, mixed and matched for your needs .I also can create mini packages for specific people on your list by request, to make it even more special. I also do custom work if you want to create “Giftmarks” for your fan base.
They are wonderful stocking stuffers and they will fit into a holiday card for easy mailing. Please visit my site www.simply-said.net
as well as my www.myspace.com/odebsimplysaid
and browse the many pictures and
reward your loyal fans and readers
Let’s make your shopping for the holiday, Simply Said !
www.simply-said.net
www.simplysaid.ning.com
www.myspace.com/odebsimplysaid
www.simplysaidreadingaccessoies.blogspot.com
[e-mail]
Debra Owsley

[Torie Lynn Howard]

Great idea for mulitple author/genre promotion--especially if libraries/bookstores fear others will cite favoritism if bookmarks are offered by an individual. Is there a target number to hit before this rolls out? Sign me up!